Kimberly Tarlton is the Co-Founder & CEO of Story & Stone, a creative strategist, communications consultant, and a church girl at heart with over 28 years of experience helping ministries grow their impact—online and in-person.
Kim’s expertise spans digital, print, and live, leading church teams with a mix of creative spark and practical know-how. Her integrated marketing work has helped churches increase engagement, clarify their messaging, and confidently reach new guests.
She’s known for leading cross-functional teams with heart and humor—and always with an eye on the metrics. A certified Working Genius Facilitator, a triple-certified HubSpot pro in Social Media, Content, and Email Marketing, and a sought-after speaker for conferences and podcasts on topics like church communications, guest strategy, and ministry development.
Kimberly and Dale discuss the importance of mission clarity as the foundation of your communications efforts in today’s 95Podcast. Their conversation is filled with leadership nuggets to help you create an effective communication environment within your ministry.
Links to Resources Mentioned or Related
- Website: Story & Stone.com
- Email Kimberly
- Link to NEW! Soul Care Essentials Online: 3-Session Video Series
- Link to NEW! Soul Care Essentials Cohort: 6 Weeks of Guided Conversations for Post-Conference Groups
- 95Network – Soul Care Essentials
- 95Network – Healthy Church Assessment
- Read Stalled: Hope and Help for Pastors Who Thought They’d Be There By Now
- Watch Podcast on YouTube
Key Takeaways
1) The progression of effective communications: 1st – Prioritize, 2nd – Plan and 3rd – Produce.
2) Having mission clarity is essential in creating a healthy communications environment within your ministry, both inside the church and outside to the community.
3) In all communications, decide between who you’re trying to reach, what your message is to them, and why you are doing it in the first place.
4) There are so many resources, many of which are free, to help any ministry create an impactful social media presence.
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